Horiant

Trademark Filing Strategy

What the service includes

  • Brand architecture review
  • Class and goods/services strategy
  • Word mark, logo, device, tagline and product-name planning
  • Geographic-market prioritization
  • Future expansion considerations

What you receive

The typical output of this service is the Trademark Filing Roadmap.

Things to consider

Scope and jurisdiction

Intellectual property rights are territorial, and procedures vary by jurisdiction. Search results are preliminary and support a decision. They do not establish registrability, freedom to operate, validity or non-infringement. Drafting, filing and prosecution support prepare and pursue an application. Grant or registration depends on examination and is never assured. Where a jurisdiction requires representation or a formal legal opinion, Horiant coordinates with appropriately qualified patent attorneys, trademark attorneys, advocates, agents or local counsel.

Next step

To find out whether this service fits what you need, talk it through with an IP expert.

Talk to an IP expert